
Areas of Practice
Sports Law
Sports law is about more than just athlete representation. Although we do have athlete-agents on staff, as those in the business know — sports is business (big business). And we are in the business of business law. The sports law attorneys at Bret Jones, P.A. serve as general counsel for athletes' professional endeavors from the beginning of their professional careers through retirement. Our Florida lawyers' focus is ensuring that our athlete clients are prepared for matters off the field by providing contract negotiation, estate planning, asset protection, retirement planning, and general legal support and guidance. Our professional and retired athletes can get help with legal services including but not limited to the following:
- Contract Review and Negotiation
- General Litigation Counsel
- Endorsements and Sponsorships
- Trademark/Copyrights
- Estate Planning
- Asset Planning
- Transactional Sports Law
- Financing
- League and Counsel Representation
- Stadium Development
Because of a demanding schedule, we recognize that athletes do not have the time to organize and plan as well as each individual should. With several former athletes on staff, we understand firsthand the areas where these unique professionals need assistance. Asset protection remains the cornerstone of our sports practice; and we work closely with professional (and retired) athletes' agents, financial advisors, accountants, CPAs, and business planners to ensure that the athlete has a solid team around him or her.
As sports agents, it is important to note that whether they go by "agent" or "lawyer", our lawyers are always lawyers first — agents second. Because our agents are licensed to practice law in the State of Florida, we take pride in the fact that we are regulated by the Supreme Court of Florida and the Rules of Ethics and Professionalism set forth by the Court. As a result, our duty to professional athletes — as agents and lawyers — is to always put the client first. We are acutely aware that this detail is important to professional athletes, as well as our business clients, and we look forward to the opportunity to continue to work with these unique individuals as they perform at the highest level of sport.